Page 8 - Turkinsurance Digital Magazine
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8 at a glance
Aksigorta offers a 250 TL discount on Lassa and Bridgestone brands from Brisa
Aksigorta, its mobile app and Marketplace menu continue
to offer expanded convenience to customers, and this time it
has entered into a new partnership with Brisa. As part of the
campaign, Aksigorta policyholders will receive an additional
250 TL discount on Lassa and Bridgestone tires when
purchasing four tires on Brisa’s online platform, lastik.com.tr.
This discount will be added on top of the existing promotion on
the site.
Aksigorta, which continues to make life easier for its users
through its mobile app, has announced a new partnership with
Brisa via the Marketplace section of the app.
service point that will be integrated with all other channels. In
As part of the collaboration between Aksigorta, known for its this way, it stands out with providing multi-channel freedom to
customer-oriented approach and innovative products, and Brisa, its customers and creating more value for its customers with the
the mobility leader in the Turkish tire sector, customers will cooperation of Aksigorta in different sectors, as well as being
receive an additional 250 TL discount voucher on the existing a digital platform that will provide a new way of establishing a
campaign for Lassa and Bridgestone tires when purchasing four relationship between the agency and the customer.
tires on Brisa’s online platform, lastik.com.tr. The campaign
is only valid for four-tire purchases of Lassa and Bridgestone The Aksigorta and Brisa collaboration will be valid until March
brands and can be redeemed by using a single-use code obtained 31, 2025, and customers can receive support for any issues by
through the Marketplace section for shopping on lastik.com.tr. contacting the call center at 0850 210 12 56.
Aksigorta’s mobile application offers customers a digital
Allianz Turkey’s breast cancer awareness campaign won an Epica award
Allianz Turkey received an Epica award for its campaign, more women with
launched in collaboration with actress Nurgül Yeşilçay during our preventive
Breast Cancer Awareness Month. solution services.
In addition, we
The campaign, which supported early diagnosis with the slogan provide free
“Self-Examination This Month and Every Month,” aimed to mammography coverage once a year for our insured clients
raise awareness about the importance of self-examination. aged 40 and over. With this social awareness campaign, we
The campaign, emphasizing the significance of early diagnosis have emphasized the importance of early diagnosis by educating
and self-examination, won a silver award in the “Product and more women. We are pleased that this meaningful work has
Brand Integration” category at Epica, one of Europe’s leading been recognized.”
advertising competitions. Nurgül Yeşilçay’s messages about
the importance of early diagnosis, awareness, and raising Okan Özdemir, Allianz Turkey’s Deputy General Manager of
consciousness, along with the content encouraging women to Health Insurance, highlighted the growing need for preventive
perform self-examinations and schedule regular check-ups, healthcare services and the importance of awareness, stating:
earned this award. “As we lead the sector in health insurance, we work with the
goal of offering preventive solutions to our customers and
Commenting on the award, Onur Kırcı, Allianz Turkey’s Deputy providing lifelong consulting to help them maintain a healthy
General Manager of Marketing and Digital Insurance, stated, lifestyle. One of the services we offer in the field of preventive
“As Allianz Turkey, we focus on communication efforts that healthcare is our early detection actions for breast cancer. It
support the future of society under the slogan ‘Allianz is with is well-known that when breast cancer is diagnosed early and
you against all uncertainties that the future brings.’ Breast treated according to best practices, it has a high recovery rate.
cancer is a disease where awareness and early diagnosis are With this important campaign, we aimed to encourage women
crucial. We prioritize awareness campaigns and aim to reach aged 40 and above not to miss their mammography check-ups.”