Page 5 - Turkinsurance Digital Magazine
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‘’In 2024, we will continue our stable growth’’
Dr. E. Baturalp Pamukçu, the General satisfaction and sustainability were
Manager of Turkish Nippon Sigorta, the key considerations during the
shared his assessments of the year execution of these projects. One of
2023 and his expectations for 2024. the projects aimed at reducing paper
consumption, the ‘E-Commission
Dr. E. Baturalp Pamukçu stated, Expense Document,’ has prevented the
“As Turkish Nippon Sigorta, we have waste of approximately 129 kg of paper
achieved our planned year-end goals and annually. Simultaneously, by refraining
strategies. In 2024, we will continue on from using around 13,000 plastic
our path towards new objectives.” courier bags, we took a step towards
leaving a better world for future
Dr. E. Baturalp Pamukçu, the General generations. In 2024, we aim to further
Manager of Turkish Nippon Sigorta, advance our motto of ‘contributing to
stated, “We left behind a challenging sustainable living with small steps you
year in 2023 due to natural disasters, take,’ both in our business processes and
wars worldwide, and economic social media posts, through projects for
fluctuations. Despite these adverse our employees and customers.
factors directly affecting the insurance
industry and stakeholders, the sector Another step we are taking is in the
continued to grow in 2023. As Turkish digitization of health insurance. Health
Nippon Insurance, we achieved our insurance is among the branches that industry-first by raising the age limit
strategic goals set at the beginning of our company prioritizes. With the new from 59 to 70. Everyone with a Social
the year. In 2024, we aim to maintain year, we are accelerating our strides Security Institution (SGK) record,
our habit of balanced growth.’” in this field. As the first step, we have including those aged 70 and above, can
partnered with Affinitybox. In 2024, benefit from this product. Furthermore,
‘Digitalization is strongly felt’ we will integrate the Healtbox product, one of the most significant changes
providing end-to-end digitalization in we have made in our product is the
Dr. E. Baturalp Pamukçu, emphasizing health insurance, into our company inclusion of check-up coverage as a
that the insurance sector is a field system. Through the automation standard service without any additional
with diverse predictions for the future, brought by this product, we aim to premium, which was previously
stated that the studies are always gain efficiency in workforce, improve optional. We now offer this service
conducted based on data-focused operational speed, achieve cost as a standard benefit. Lastly, we have
applications. He said, “The biggest advantages, and enhance customer expanded the dental treatment coverage
advantage of digitalization, especially satisfaction.” . that we currently provide across all
for the insurance sector, is the ability our plans. We also offer customers
to make accurate predictions for It will be a year where we will focus options that suit their budgets. We have
the behaviors and preferences of more on specific products. diversified our Supplementary Health
insurance candidates. This allows for Insurance product by offering the
the correct identification of needs by Dr. E. Baturalp Pamukçu, providing ability to have individual policies for
insured individuals, who are the main information about the product children in specific age groups, as well
actors in the concept of ‘insurance,’ strategies for 2024, stated, “We aim as introducing 2-10 coverage plans for
and the proper use of a product range to maintain our position in Motor inpatient treatment only, inpatient +
that meets those needs.’ Insurance Insurance and Supplementary Health outpatient treatment, and additionally
companies are still providing services in Insurance. In 2024, by offering our providing different network options
the current period with an operational motor insurance at competitive prices, for both of our products to offer more
and intensive working approach. we aspire to be among the top choices economical alternatives. In this way, we
for our customers. With these changes, have created a comprehensive product
The execution of such operational we aimed to appeal to a broader that addresses all needs. In 2024, with
activities, especially manually, always audience. our product structure in Supplementary
indicates the risks we face. Particularly, Health Insurance, we aim to serve more
the effects of digital transformation While coverages and assistance services people.”
are strongly felt in the industry, vary in our segmented auto insurance
especially after the pandemic. We can product, we aim to increase the comfort In 2024, emphasizing growth in
say that the Turkish insurance sector of our product by providing economic the engineering and transportation
is one of the sectors that values digital advantages through our competitive insurance sectors in terms of products,
transformation the most and invests the pricing. In 2024, we will continue to Dr. E. Baturalp Pamukçu added that
most in this regard. We, as a company, shape our strategy in this direction for they aim to create a preferred structure
implemented significant projects in this product. For TSS (Supplementary among customers with different
2023 within this framework. Customer Health Insurance), we achieved an alternatives they will offer in these
areas.