Page 11 - Turkinsurance Digital Magazine

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BNP Paribas Cardif Türkiye’s “Business Partners Seminar” Turned into a Leaders
Summit

Leaders from the business world came together at the partnerships, BNP Paribas Cardif has made its partnership
BNP Paribas Cardif Türkiye “Protect and Project 2025 model a core element of its identity since its founding in
Business Partners Seminar” to share new-term strategies 1973.
and establish a joint roadmap for the insurance sector.
With the participation of BNP Paribas Cardif’s senior Having launched its operations in Türkiye 17 years ago, BNP
global executives, the seminar addressed the needs and Paribas Cardif Türkiye continues to operate in the Pension,
opportunities in various industries where insurance can serve Life, and Non-Life Insurance sectors through three group
as a solution partner—from bancassurance to automotive, companies. With its multi-channel experience, customizable
from retail to new technologies. digital interfaces, value-creating products, and global
expertise, the company delivers tailored solutions to its
Organized by BNP Paribas Cardif Türkiye, the insurer of customers. Driven by its mission to stand by customers at the
a changing world, the “Protect and Project 2025 Business moments they need support the most, BNP Paribas Cardif
Partners Seminar” brought together leading figures from Türkiye aims to build a fully integrated digital insurance
the business world. Held on January 21, 2025, at the Four platform focused on delivering an excellent customer
Seasons Hotel Bosphorus in İstanbul, the event hosted experience. The company is also noted for its global capability
prominent institutions from different sectors to exchange to respond to current concerns by supporting individual
strategies and shape a shared vision in the insurance field. protection plans with simpler, more understandable, more
The event, held under the theme “Protect & Project,” was accessible, and more inclusive solutions.
attended by BNP Paribas Cardif Global CEO Pauline Leclerc
Glorieux and EMEA Regional CEO Charlotte Chevalier. Through collaborations with 16 business partners—each
a leader in its own industry—BNP Paribas Cardif Türkiye
Three Distinct Panels Featured Inspiring Talks Across makes a difference across key sectors that drive the Turkish
Various Business Fields economy, from automotive to retail, from banking to consumer
The seminar program consisted of three separate panels, finance, and from durable goods to telecommunications.
each featuring speakers and participants from different By offering each partner a comprehensive set of solutions
industries: “Financial Services: The Changing Role of designed to enhance their value proposition and improve
Insurance,” “Real Markets: Making Insurance Accessible,” customer engagement, the company makes insurance more
and “New Technologies: Enhancing Customer Experience.” accessible and impactful. With this approach, the company

The discussions explored needs and opportunities in areas not only contributes to its own growth as an experienced
where insurance serves as a key solution partner, such as player but also supports the growth of its business partners.
bancassurance, automotive, retail, and new technologies.
Participants gained valuable insights into the evolving The “Protect & Project Business Partners Seminar,” which
dynamics of the insurance sector and had the opportunity to aims to advance the Turkish insurance sector, is said to
shape their strategic plans for the future. have been built on BNP Paribas Cardif Türkiye’s 17 years
of partnership experience. The event is highlighted as a
The Partnership Model is Embedded in BNP Paribas Car- significant platform for strengthening strategic steps toward
dif’s DNA the future, both for the insurance sector and for industries
that rely on insurance solutions. BNP Paribas Cardif
With the mission of being the “insurer of a changing Türkiye, which considers the strong collaboration and trust
world,” BNP Paribas Cardif has been creating value in it has established with its partners as the foundation of its
both insurance and reinsurance services for 52 years, success, is expected to continue adding value to the sector,
offering solutions and services to over 80 million customers delivering better services to customers, and contributing to
worldwide that help them protect themselves while reaching Türkiye’s economic development.
their goals. Recognized as the global leader in bancassurance