Page 13 - Turkinsurance Digital Magazine
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         We became the fastest-growing company of 2024 with a record 145% increase in
         production


                                            er nine companies in the top 10 experi-  around 25% growth, and just as we saw
                                            enced an average market share loss of  negative real growth in the motor seg-
                                            6% compared to the previous year, we  ment in 2024, we might observe the same
                                            achieved a 42% increase. We have driv-  in the fire insurance segment this time.”
                                            en this strong growth by effectively man-
                                            aging costs and maintaining a balanced  The Impact of Interest Rates Will Be
                                            portfolio. Among the top 15 non-life in-  Felt in the Second Half
                                            surance companies, we have the best net
                                            combined ratio at 86.9%. In 2025, we  Regarding growth and profitability pro-
                                            will continue to grow by making a differ-  jections for 2025, Erdoğan stated: “Our
                                            ence in the sector without compromising  year-end growth forecast for the non-life
                                            our sustainable growth strategy.”   insurance sector is 36%. Since we expect
                                                                                the impact of declining interest rates to be
                                            *Investment Returns Marked 2024     felt in the second half of the year, we pro-
                                                                                ject a 50% increase in financial income.
                                            Erdoğan also shared his insights on the  In parallel, we have calculated a 50%
                                            industry, emphasizing the impact of ris-  rise in operational expenses (OPEX) to
         Koray  Erdoğan,  CEO  of  Ray  Sigorta,  ing investment returns due to the 2024  shape our year-end profit estimate. In an
         stated that they were the fastest-growing  economic conditions. “There is an enor-  optimistic scenario, assuming that tech-
         company  among  the  top  10  insurance  mous  investment  return  of  62  billion,  nical results do not deteriorate further in
         companies in 2024. “Last year, the non-  which has significantly improved the  2025 and remain at 2024 levels, we can
         life insurance sector grew by 72%, while  profitability outlook of the sector. How-  expect a 10% increase in profitability for
         we achieved a growth rate of 145%. Our  ever, to see the real technical profit, one  the non-life insurance sector.”
         total premium production reached 31.4  must exclude the investment returns
         billion. We increased our market share by  transferred from the non-technical sec-  Time to Take Action for Istanbul
         42%, rising from 2.98% to 4.25%. We  tion in financial statements. In this case,
         achieved this growth by effectively man-  the technical loss, which was around 20  Ray Sigorta CEO Erdoğan also empha-
         aging costs and maintaining a balanced  billion in Q3 2023, increased to 26 bil-  sized that the 2025 agenda of the insur-
         portfolio. Among the top 15 non-life in-  lion TL by the end of Q3 2024. While the  ance sector includes significant transfor-
         surance companies, we have the best net  loss ratio is decreasing, the deteriora-  mation topics such as the Supplementary
         combined ratio at 86.9%. In 2025, we  tion on the technical side is concerning.  Pension System (TES) and the Mandato-
         will continue to grow with our innovative  Of course, the primary reason for this is  ry Disaster Insurance (ZAS). Highlight-
         products and services that set us apart  operational costs. However, regardless of  ing that the increasing risk of natural
         in the sector, without compromising our  the circumstances, the impact of invest-  disasters worldwide has made insurance
         sustainable  growth  strategy,”  he  said.  ment returns has significantly reflected  one of the most critical issues, Erdoğan
         Koray  Erdoğan,  CEO  of  Ray  Sigorta,  positively on balance sheets. As we enter  stressed the importance of raising aware-
         stated that throughout the year, they ex-  a rate-cut cycle in 2025, more cautious  ness, particularly regarding the potential
         panded their product portfolio with inno-  steps must be taken. The sector needs to  Istanbul  earthquake.  “It’s  time  to  take
         vative  approaches,  implemented  digital  focus on sustainable growth and effec-  action for Istanbul without delay,” said
         transformation-focused applications, and  tively manage its portfolios,” he stated.  Erdoğan, adding:
         maintained their consistent growth per-
         formance in 2024. Highlighting that they  Erdoğan Shares 2025 Expectations  “Efforts to develop the existing Turkish
         moved up one position in the sector rank-                              Catastrophe Insurance Pool (DASK) and
         ing compared to the  previous  year  and  Evaluating the outlook for the auto seg-  transition to the Mandatory Disaster In-
         closed 2024 in 8th place, Erdoğan said:  ment, which serves as the driving force  surance (ZAS) product have been ongo-
                                            of the non-life insurance sector, Erdoğan  ing for a long time. However, I don’t be-
         “We offer customer-focused innova-  said: “In 2024, we started the year  lieve these measures alone are sufficient
         tive products, develop pioneering digital  with 72% growth in auto insurance and  to  increase  penetration.  Therefore,  we
         transformation applications, and strive  112% in non-auto insurance, closing the  must manage the risks of a potential Is-
         to be a company that grows alongside  year with 54% and 87% growth, respec-  tanbul earthquake through a combination
         our  stakeholders.  From  this  perspec-  tively. We experienced a real contraction  of mandatory insurance and heightened
         tive, 2024 has been a year that validated  of 7.4% in motor insurance. This trend  awareness  regarding  homeowners’  in-
         our  strategy.  Last  year,  while  the  non-  provides important insights into 2025. It  surance. From our perspective, the most
         life insurance sector grew by 72%, we  is expected that this year will end with  effective solution would be to transform
         achieved a growth rate of 145%.” Our  around 45% growth in traffic insurance  insurance policies into tax advantages for
         total premium production reached 31.4  and approximately 35% growth in mo-  policyholders.  I  believe  that  increasing
         billion.  We  increased  our  market  share  tor insurance. A similar scenario applies  state incentives for home and business
         from 2.98% to 4.25%. While the oth-  to  fire  insurance.  If  the  current  trend  insurance is crucial in minimizing the
                                            continues, this segment will remain at  financial losses caused by earthquakes.”
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