Page 16 - Turkinsurance Digital Magazine
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16 at a glance









       Anadolu Sigorta Becomes the Main Sponsor of Merrell Belgrad Ultra 2025


                                                              by  Anadolu  Sigorta  against  sudden  injuries.  Thanks  to  this
                                                              coverage, sports enthusiasts ran the race under the assurance
                                                              of Anadolu Sigorta against any unexpected incidents.

                                                              Anadolu Sigorta General Manager Z. Mehmet Tuğtan stated,
                                                              “We believe in the unifying power of sports and the goal of
                                                              promoting a healthy lifestyle. For our company, participating
                                                              in events like Merrell Belgrad Ultra, where nature and
                                                              sports are brought together, is not merely a sponsorship. It
                                                              also brings us the pride of standing by those who engage in
                                                              sports for their well-being, sharing in their excitement, and
                                                              supporting them.”

                                                              Anadolu Sigorta stands by sports and nature
                                                              Merrell  Belgrad  Ultra  2025  featured  five  different  course
        Anadolu Sigorta took part in Merrell Belgrad Ultra, Türkiye’s   options: Team Race 5K, Fun Run 5K, Belgrad Anadolu Sigorta
        largest trail running event, as the Main Sponsor and the 15K   Trail 15K, Medium Trail 30K, and Ultra 60K. Participants
        Course Sponsor.
                                                              enjoyed a festival-like weekend with dance, music, expo area,
                                                              specially designed race jerseys, a kids’ run, face painting
        Held on September 5–6, 2025, at Istanbul’s Kemerburgaz City   activities for children, and various other events.
        Forest  under  the  slogan  “Nature  and  sports  for  everyone,”   With its sponsorship of Merrell Belgrad Ultra 2025, Anadolu
        Merrell Belgrad Ultra welcomed thousands of runners.   Sigorta contributed not only to a sports event but also to
        Anadolu Sigorta became the main sponsor of the event and   an experience that promotes healthy living, enhances social
        the name sponsor of the 15-kilometer Belgrad Anadolu   interaction, and embraces nature. While runners competed in a
        Sigorta Trail Run course. As part of the event, all runners   safe environment, families and children created unforgettable
        were covered with Personal Accident Insurance provided
                                                              memories.



       AXA Türkiye Came Together with Broker Partners to Take Strong Steps Toward the Future


        AXA Türkiye brought together its broker partners at a special  together with you. Because we know that the future can only
        gathering to discuss strategic collaborations that will shape  be made stronger if we design it together.”
        the future of insurance. The event, held at Soho House in
        Istanbul, was attended by AXA Türkiye executives and leading  AXA Türkiye aims to implement projects that will shape the
        brokers from the sector.                              sector in the fields of digitalization and sustainability, while
                                                              maximizing customer experience in the upcoming period
        During  the  meeting,  hosted  by  AXA  Türkiye  and  joined  by  together with its broker business partners. These strategic
        broker partners, the future of collaborations was discussed  steps  will  not  only  enhance  the  competitive  strength  of  its
        and shared achievements were celebrated. Participants  partners but also lead the transformation of the insurance
        exchanged ideas on industry developments, ways to deliver  sector in Türkiye.
        faster and more innovative solutions to customer expectations,
        and future opportunities based on trust-driven partnerships.

        At the event, AXA Türkiye CEO Yavuz Ölken stated: “Today,
        by coming together with you, our valued business partners, we
        are not only celebrating our achievements, but also reinforcing
        our determination to build the future steps of our strong
        collaboration on solid  foundations.  Our brokers  are among
        the most crucial stakeholders in our journey to deliver value
        to our customers. In the upcoming period, our goal is not only
        to maintain today’s successes, but also to build the future
        of insurance together. From digitalization to sustainability,
        from customer experience to new business models, we will
        take pioneering steps in the transformation of the industry
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