Page 11 - Turkinsurance Digital Magazine

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Allianz ranked among Türkiye’s top 10 brands in customer experience success

As a pioneer of next-generation insurance, Allianz Türkiye
has been ranked among Türkiye’s top 10 brands in customer
experience in the Customer Experience Excellence (CEE)
Research conducted by KPMG Türkiye and evaluated according
to KPMG’s global standards. Maintaining this success for the
second consecutive year, Allianz Türkiye has once again proven technologies and to offer them an effective user experience.
its leading performance in customer experience. Through our customer-centric transformation program, which we
call Customer 2.0, we have taken numerous actions that enhance
With its motto “Allianz Seninle” [Allianz is with you], the customer experience on our path from good to excellent, and we
company reaffirms its commitment to being there for its have been recognized with awards for our efforts. As Allianz
customers whenever they need support, and has crowned its Türkiye, we continue to lead the Allianz Group with numerous
pioneering efforts in customer experience with yet another projects we have implemented in line with our customer-centric
achievement. In the “2024 Türkiye Customer Experience strategy. We are especially proud that all these achievements
Excellence” research, one of the most comprehensive evaluations have also been recognized by our customers across Türkiye.
in the field of customer experience in Türkiye, Allianz Türkiye From today into the future, we will continue to stand by our
was recognized once again for its outstanding performance. customers whenever they need us.”

“Elevating Customer Experience from Good to Excellent” In the “2024 Türkiye Customer Experience Excellence”
Allianz Türkiye Assistant General Manager of Marketing and survey conducted by KPMG Türkiye, the customer experience
Digital Insurance, Onur Kırcı, stated that their main goal in their performances of 53 brands from 8 different sectors were
digitalization journey is to elevate the customer experience from evaluated according to KPMG’s global standards. The research
good to excellent. He said, “The roadmap of Allianz Türkiye, is based on 9,173 customer experience data points collected
a pioneer of digitalization-focused next-generation insurance, through interviews with 1,052 customers. Due to its broad
is shaped by the needs and expectations of our customers. To scope, the report also serves as an important reference regarding
meet these expectations, we are leveraging all our capabilities the connection brands establish with their customers in Türkiye.
to strengthen our connection with customers through the latest

Homer has released the “Türkiye Motor Damage Report Statistics”

Traffic accidents result in the deaths accidents are car doors. This data reveals
of approximately 1.2 million people that side collisions are the most frequent
each year worldwide, with a significant type of accident on the road. The second
portion caused by side collisions. In most commonly damaged part is the
Europe, 25% of all accidents occur due front bumper, followed by the front
to side impacts, most of which involve fender in third place. The other damaged
cyclists. In Türkiye, side collisions also parts are listed in order as follows:
constitute a high percentage within the
general accident statistics, with the 1. Doors
leading cause being passengers opening 2. Front bumper
doors uncontrollably. 3. Front fender
4. Rear bumper and share it once again with the public
Homer Smart Auto Services, which has 5. Rear fender in the coming days. With more than
been providing maintenance, repair, 6. Rear panel 1,500 field employees, we are the only
and servicing for all makes and models 7. Engine hood service brand in Türkiye that offers
of vehicles since 2003, has released 8. Front suspension standardized pricing, original spare
the “Türkiye Motor Damage Report 9. Headlights and indicators parts when necessary, and guaranteed
Statistics”, based on 20 years of 10. Trunk lid quality workmanship across the country.
accumulated data and approximately A world where the joy of travel is never
one million transactions. Using smart Işıksal: “A world where the joy of travel interrupted is possible—and we exist to
technology applications to offer roadside is never interrupted is possible—and we make that happen.”
assistance at the push of a button, Homer exist to make that happen.”
positions itself as a technology company Including electric vehicles, all makes and
that helps reduce traffic accidents by Highlighting that they perform models are serviced through centralized,
providing effective repair solutions for approximately 30,000 vehicle repairs 360-degree process management across
vehicle damage. annually and manage data for 4.5 Türkiye, offering damage and mechanical
million spare parts, HOMER General repair, paintless dent removal, tire
According to the report, the most Manager Erkan Fuat Işıksal said, “We storage, towing, and roadside repair
commonly damaged parts in traffic will elaborate on this statistical study services.