Page 6 - Turkinsurance Digital Magazine

6 at a glance

Digital Pension Period Begins for New Customers at BNP Paribas Cardif Emeklilik!

BNP Paribas Cardif Emeklilik has taken its digitalization vision
a step further by expanding its digital BES \[Individual Pension
System] solution. This digital channel, which was made available
to existing customers last year, has been opened to new customers
as of June 2025. Those aiming to save or plan for retirement can
now easily join a BES plan via BNP Paribas Cardif Emeklilik’s
e-branch, corporate website, or the CepteCardif application.

Designed to be simple, fast, and user-friendly, all processes
within the digital platform allow new customers over the age
of 18 to start their BES journey entirely online—without any
physical contact. Thanks to the new digital BES, users can click
the “Buy Online” button on www.bnpparibascardif.com.tr or via
the CepteCardif mobile app to select the “Anahtar Emeklilik
BES Planı” [Key Pension BES Plan]. Participants can join
the BES [Individual Pension System] by paying a minimum and accessibility to both existing and new customers,” he added.
monthly contribution of 800 TL and benefit from the 30%
state contribution to grow their savings. BNP Paribas Cardif Gökhan Özüm also emphasized that BNP Paribas Cardif
Emeklilik also allows participants to make their contributions Emeklilik offers BES [Individual Pension System] fund
using any credit card of their choice. In this way, participants management through TEB Portföy Yönetimi A.Ş., a seasoned
not only benefit from the 30% state contribution but also and innovative company in the portfolio management sector,
enhance their savings through BNP Paribas Cardif Emeklilik’s and that their *BES* funds have been delivering strong returns
high-performing pension investment funds. for their investors. He continued his remarks as follows:

“BES, as a complementary component to the Social Security
Gökhan Özüm, Strategy and Marketing Director at BNP Paribas
Cardif Türkiye, stated that through the work carried out under System, stands out from other savings tools thanks to its
their mission of “making insurance accessible,” they aim to incentives, professional fund management services, transparency,
reach a much broader audience by extending their Digital BES and government assurance. Participation in the increasingly
projects to new customers this year. “This step is a significant attractive Voluntary BES is rising rapidly. At BNP Paribas
indicator of our digitalization and customer-oriented approach. Cardif Emeklilik, through our high-performing funds, we turn
The fact that the enrollment process for the individual pension our customers’ BES savings into a highly rewarding investment
system has now become fully digital offers speed, convenience, vehicle.”

Award-Winning Allianz Türkiye Named “Brand That Dares to Be Creative”

Allianz Türkiye returned from the history and setting a significant record. Moreover, the company
37th edition of the Kristal Elma was honored with the title of “Brand That Dares to Be Creative,”
Awards, organized by the Adver- a distinction granted solely at the discretion of the Advertisers
tisers Association, with 11 awards Association without any application process. Allianz Türkiye was
and was also honored with the one of only five brands to receive this title in 2024.
prestigious title of “Brand That
Dares to Be Creative.” At another Social impact power officially recognized
major event in the advertising and
marketing world, the Brandverse In evaluating this award, the Advertisers Association considers
Awards, the brand received 12 not only the number of awards won but also the quality of the
awards, achieving significant suc- brand’s communication work, its sustainability, and the value it
cess with a total of 23 accolades. adds to the sector. Allianz Türkiye’s success stands out not only
with its creative outputs but also as a reflection of the brand’s
Continuing its efforts for the future strategic vision, the contributions of its internal teams, and the
of Türkiye within the framework of strong collaboration established with creative agencies.
a sustainable value creation model, Allianz Türkiye crowned its
success in the field with a total of 23 awards received at two of Allianz Türkiye also returned with significant success from
the most prestigious advertising and marketing events: Kristal Brandverse Awards 2024, one of the most prestigious events in
Elma and Brandverse Awards. the advertising and marketing world. With its corporate social
responsibility projects “Bir Kız Gelecek” [A Girl Will Have a
At this year’s Kristal Elma, Allianz Türkiye won a total of 11 Future] and “Elle Muayene” [Self-Check], the company won a
awards, marking the highest number of awards in the brand’s total of 12 awards.