Page 34 - Turkinsurance Digital Magazine

34 publications

Your Brain at Work : Strategies for Overcoming Distraction, Re-
gaining Focus, and Working Smarter All Day Long
By (author) David Rock
Publisher HarperCollins Publishers Inc
Meet Emily and Paul: The parents of two young children, Emily is the newly promoted VP of Mar-
keting at a large corporation while Paul works from home or from clients’ offices as an independent
IT consultant. Their lives, like all of ours, are filled with a bewildering blizzard of emails, phone calls,
meetings, projects, proposals, and plans. Just staying ahead of the storm has become a seemingly in-
surmountable task. We travel inside their brains as they attempt to sort vast quantities of information,
prioritize it, memorize it, and act on it. Fortunately for Emily and Paul, they’re in good hands: David Rock knows how
the brain works-and more specifically, how it works in a work setting. He shows how it’s possible for Emily and Paul, and
thus the reader, not only to survive in today’s overwhelming work environment but succeed in it - and still feel energized
and accomplished at the end of the day.

The Happiness Advantage : The Seven Principles of Positive
Psychology that Fuel Success and Performance at Work
By (author) Shawn Achor
Publisher Ebury Publishing
Most people want to be successful in life. And of course, everyone wants to be happy. When it comes to
the pursuit of success and happiness, most people assume the same formula: if you work hard, you will
become successful, and once you become successful, then you’ll be happy. The only problem is that a
decade of cutting-edge research in the field of positive psychology has proven that this formula is back-
wards. Success does not beget happiness.

Based on the largest study ever conducted on happiness and human potential (a survey conducted by the author of more
than 1,600 students), Harvard lecturer Shawn Achor shares seven core principles of positive psychology that each one of
us can use to improve our performance, grow our careers, and gain a competitive edge at work. He reveals how happiness
actually fuels success and performance, not the other way around. Why? Because when we are happier and more positive we
are more engaged, creative, resilient to stress, and productive. The Happiness Advantage will appeal to anyone who wants
practical advice on how to become happier and also more successful.

Deep Work : Rules for Focused Success in a Distracted World
By (author) Cal Newport
Publisher Little, Brown Book Group
One of the most valuable skills in our economy is becoming increasingly rare. If you master this skill,
you’ll achieve extraordinary results.

Deep Work is an indispensable guide to anyone seeking focused success in a distracted world.

‘Deep work’ is the ability to focus without distraction on a cognitively demanding task. Coined by author
and professor Cal Newport on his popular blog Study Hacks, deep work will make you better at what you do, let you achieve
more in less time and provide the sense of true fulfilment that comes from the mastery of a skill. In short, deep work is like
a superpower in our increasingly competitive economy.

And yet most people, whether knowledge workers in noisy open-plan offices or creatives struggling to sharpen their vision,
have lost the ability to go deep - spending their days instead in a frantic blur of email and social media, not even realising
there’s a better way.