Page 42 - Turkinsurance Digital Magazine

42 publications

Your Brain at Work : Strategies for Overcoming Distraction,

Regaining Focus, and Working Smarter All Day Long
By (author) David Rock
Publisher HarperCollins Publishers Inc

Meet Emily and Paul: The parents of two young children, Emily is the newly promoted VP of Mar-
keting at a large corporation while Paul works from home or from clients’ offices as an independent
IT consultant. Their lives, like all of ours, are filled with a bewildering blizzard of emails, phone calls,
meetings, projects, proposals, and plans. Just staying ahead of the storm has become a seemingly insurmountable task.
We travel inside their brains as they attempt to sort vast quantities of information, prioritize it, memorize it, and act on
it. Fortunately for Emily and Paul, they’re in good hands: David Rock knows how the brain works-and more specifically,
how it works in a work setting. He shows how it’s possible for Emily and Paul, and thus the reader, not only to survive in
today’s overwhelming work environment but succeed in it - and still feel energized and accomplished at the end of the day.

The Happiness Advantage :
The Seven Principles of Positive Psychology that
Fuel Success and Performance at Work
By (author) Shawn Achor
Publisher Ebury Publishing

Most people want to be successful in life. And of course, everyone wants to be happy. When it comes to
the pursuit of success and happiness, most people assume the same formula: if you work hard, you will become successful,
and once you become successful, then you’ll be happy. The only problem is that a decade of cutting-edge research in the field
of positive psychology has proven that this formula is backwards. Success does not beget happiness.

Deep Work : Rules for Focused Success in a Distracted World
By (author) Cal Newport
Publisher: Little, Brown Book Group

One of the most valuable skills in our economy is becoming increasingly rare. If you master this skill, you’ll
achieve extraordinary results.

Deep Work is an indispensable guide to anyone seeking focused success in a distracted world.
‘Deep work’ is the ability to focus without distraction on a cognitively demanding task. Coined by author and professor Cal
Newport on his popular blog Study Hacks, deep work will make you better at what you do, let you achieve more in less time
and provide the sense of true fulfilment that comes from the mastery of a skill. In short, deep work is like a superpower in

our increasingly competitive economy.have lost the ability to go deep - spending their days instead in a frantic blur of email
and social media, not even realising there’s a better way.