Page 8 - Turkinsurance Digital Magazine

8 at a glance

RS Otomotiv Group Continues to Add Value to the Insurance Sector Thanks to the
Syner-gy It Has Created with Tur Assist

Ünal Ünaldı and his team, who quickly contacted MAPFRE
Assistencia, bought Tur Assist and incorporated it into the
RS Automotive Group in a very short time by quickly con-
tacting MAPFRE Assistencia, which has decided to leave
the country. due to Tur Assist’s strong network structure,
advanced technological infrastructure, experienced staff and
strong brand value in Turkey, met with the press members of
the sector for breakfast on the terrace of the Radisson Blu
Hotel on June 17, 2022 and explained the new era strategies.

Tur Assist Chairman of the Board of Directors Unal Unaldi
said;

“Our goal will be to bring Tur Assist back to its former lead-
ing and innovative days. As a family of RS Automotive Group,
we are all living together as the right-ful pride of purchasing experience is really impressive. Our task is to combine the
the assets of a global power such as Mapfre Asistencia. In synergy and energy of our group and the energy of our team
the coming period, we have taken our first step towards be- at Tur Assist to bring this value to the market in a big way.
coming a company that makes a difference in the sector by In order to do this as soon as possi-ble, we started working
taking advantage of the synergy of our group brands. Our in line with this vision by rolling up our sleeves all togeth-er
company, which has firmly laid its foundations 13 years ago from the first day. First of all, we started organizing the soft-
with the principles of Turkish tradesmanship, will make a ware infrastructure with our local team to make the system
strong brand such as Tur Assist even stronger with its corpo- infrastructure suitable for the next gen-eration needs, faster
rate structure that can offer a wide network of services to the and more effective, and we took an incredibly fast path. The
insurance sector, hand in hand with all our teammates, and system that we will bring to life in a very short time will be
will use all its opportunities to turn it into a national capital. more compact and more functional. We shared our roadm-
I wish it to be beneficial for all our employees, customers, ap with our entire team and, fortunately for us, we met in
stakeholders, the insurance sector and the Turkish economy, common denominators. The amazing support of the team has
and I personally promise on behalf of my team that we will once again confirmed to us how correct our decision to pur-
jus-tify the trust of those who continue on the road with us.” chase this is a com-mercial decision. I would like to thank
all my team-mates again for the amazing support they have
RS Automotive Group Board Member Sema Tüfekçiler said; shown us during and after this time”
“While RS Automotive Group and Tour Assist are two
separate companies that have been on my radar for many Tur Assist Board Member Nihal Asker said;
years and which I have found very successful in their fields,
I am happy that today, the two companies will continue on “Tur Assist, which I have been Managing Director for the
their way with the goal of being a pioneer and leader in the last 1 year, has been in demand by many investors after
sector by creating value, under the same roof and making MAPFRE Asistencia decided to leave Turkey. This has been
their strengths as 1+1=5. Mr. Ünal’s speed, quick decision a proud development for our brand and our company. As a
making, setting up the right strategies and agility made this result of all these developments, the acquisition of Tur Assist
pur-chase process final very quickly and with this motivation by RS Automotive Group has been met with great satisfaction
after sales, the teams were integrated in a very short time and hope within the company and among our customers. This
and rapidly, all necessary actions began to be taken in line change has engulfed all of us in a very short period of time,
with the plans and strategies. As the Founding President of al-lowing us to quickly move into a new era. While I continue
KASIDER, I would also like to express my gratitude to Mr. to support the team in every field as a member of the Board
Ünal for the financial and moral support he has always given of Directors, we will have the opportunity to implement our
in terms of “Supporting Women”. visions together with Sema Tüfekçiler, whom I have had the
opportunity to work with for the last 3 years at KASIDER,
General Manager of Tour Assist Timur Selçuk Turan said; as a contribution to our efforts to employ more women in the
Board of Directors. We thank Mr. Ünal for his support in the
“Tur Assist, which we have recently taken over from a very employment of women in the Board of Directors by heeding
strong brand, will continue on its way as the market leader this call, and we hope that the support of other companies in
and stronger than ever before. The team’s field and industry the sector will continue to increase in this regard.”