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Leaders from the business world came together at the BNP Paribas Cardif Türkiye “Protect and Project 2025 Business Partners Seminar” to share new-term strategies and establish a joint roadmap for the insurance sector. With the participation of BNP Paribas Cardif’s senior global executives, the seminar addressed the needs and opportunities in various industries where insurance can serve as a solution partner—from bancassurance to automotive, from retail to new technologies.
Organized by BNP Paribas Cardif Türkiye, the insurer of a changing world, the “Protect and Project 2025 Business Partners Seminar” brought together leading figures from the business world. Held on January 21, 2025, at the Four Seasons Hotel Bosphorus in İstanbul, the event hosted prominent institutions from different sectors to exchange strategies and shape a shared vision in the insurance field. The event, held under the theme “Protect & Project,” was attended by BNP Paribas Cardif Global CEO Pauline Leclerc Glorieux and EMEA Regional CEO Charlotte Chevalier.
Three Distinct Panels Featured Inspiring Talks Across Various Business Fields
The seminar program consisted of three separate panels, each featuring speakers and participants from different industries: “Financial Services: The Changing Role of Insurance,” “Real Markets: Making Insurance Accessible,” and “New Technologies: Enhancing Customer Experience.” The discussions explored needs and opportunities in areas where insurance serves as a key solution partner, such as bancassurance, automotive, retail, and new technologies. Participants gained valuable insights into the evolving dynamics of the insurance sector and had the opportunity to shape their strategic plans for the future.
The Partnership Model is Embedded in BNP Paribas Cardif’s DNA
With the mission of being the “insurer of a changing world,” BNP Paribas Cardif has been creating value in both insurance and reinsurance services for 52 years, offering solutions and services to over 80 million customers worldwide that help them protect themselves while reaching their goals. Recognized as the global leader in bancassurance partnerships, BNP Paribas Cardif has made its partnership model a core element of its identity since its founding in 1973.
Having launched its operations in Türkiye 17 years ago, BNP Paribas Cardif Türkiye continues to operate in the Pension, Life, and Non-Life Insurance sectors through three group companies. With its multi-channel experience, customizable digital interfaces, value-creating products, and global expertise, the company delivers tailored solutions to its customers. Driven by its mission to stand by customers at the moments they need support the most, BNP Paribas Cardif Türkiye aims to build a fully integrated digital insurance platform focused on delivering an excellent customer experience. The company is also noted for its global capability to respond to current concerns by supporting individual protection plans with simpler, more understandable, more accessible, and more inclusive solutions.
Through collaborations with 16 business partners—each a leader in its own industry—BNP Paribas Cardif Türkiye makes a difference across key sectors that drive the Turkish economy, from automotive to retail, from banking to consumer finance, and from durable goods to telecommunications. By offering each partner a comprehensive set of solutions designed to enhance their value proposition and improve customer engagement, the company makes insurance more accessible and impactful. With this approach, the company not only contributes to its own growth as an experienced player but also supports the growth of its business partners.
The “Protect & Project Business Partners Seminar,” which aims to advance the Turkish insurance sector, is said to have been built on BNP Paribas Cardif Türkiye’s 17 years of partnership experience. The event is highlighted as a significant platform for strengthening strategic steps toward the future, both for the insurance sector and for industries that rely on insurance solutions. BNP Paribas Cardif Türkiye, which considers the strong collaboration and trust it has established with its partners as the foundation of its success, is expected to continue adding value to the sector, delivering better services to customers, and contributing to Türkiye’s economic development. |
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