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                                           “Transformation Initiative from the Insurance

                                           Association of Türkiye (TSB) in Life Insurance”


                                           channels  stand  out  as  priority  areas.  In  Financial Inclusion and New Products
                                           addition, by  increasing the  promotion  of  With the introduction of investment-linked
                                           supplementary coverages included in life  insurance products through more than
                                           insurance policies, the aim is to raise pol-  6,500  individual  pension  intermediaries
                                           icyholders’ awareness of policy scope and  operating in the sector, the aim is to make
                                           increase the number of people benefiting  investment funds accessible to broader seg-
                                           from these coverages.               ments of society. Over a 10-year period, an
                                                                               additional fund capacity of TRY 2.5 trillion
                                           The Importance of Credit-Linked Life   (11.5 percent) is projected to be created.
       The Insurance Association of Türkiye   Insurance
       (TSB) has shared with the public its com-  Credit-linked life insurance products also  An Aging Population and New
       prehensive  “Life  Insurance  Position  Pa-  play an important role in closing individu-  Insurance Areas
       per,” which will shape the development of   als’ protection gaps. In Türkiye, 61 percent  In Türkiye, the elderly population ratio is
       life insurance. While presenting the current   of the total protection provided by the life  expected to reach 12.9 percent in 2030,
       state of the sector, the study also offers   insurance sector comes from credit-linked  16.3 percent in 2040, and 22.6 percent in
       concrete policy recommendations for the   life insurance products. Indeed, following  2060. In line with this demographic trans-
       expansion and deepening of life insurance   the  February  6  Kahramanmaraş  earth-  formation, the importance of long-term
       in Türkiye. Having achieved strong growth   quakes, 80 percent of the TRY 1 billion in  savings and protection products is increas-
       momentum in recent years, the sector   life insurance compensation paid out was  ing, while the sector is expected to assume
       reached a premium production volume of   provided through credit-linked life insur-  a complementary role in elderly care insur-
       TRY 178.9 billion as of 2025, while pay-  ance policies. In terms of the expected Is-  ance.
       ments made to policyholders amounted to   tanbul earthquake, life insurance products
       TRY 29.7 billion. During the same period,   are of great importance. Of the total TRY  Ahmet Yaşar: “Life Insurance Is a
       the scale of financial protection provided   3 trillion death coverage provided to the  Strategic Necessity for Türkiye”
       reached TRY 8.5 trillion in death coverage   Marmara Region, 54 percent comes from  Ahmet Yaşar, President, Insurance Asso-
       and TRY 5.7 trillion in disability coverage   credit-linked life insurance products, while  ciation of Türkiye (TSB), emphasized that
       for 15.4 million policyholders.
                                           these products also account for 56 percent  life insurance is not merely an instrument
                                           of the TRY 2 trillion disability coverage.  of individual protection and stated:
       Target to Double the Protection
       Shield!                             A New Protection Area for Employees  “Life insurance is not only a critical tool
       Despite this progress, the share of life in-  The Insurance Association of Türkiye  for ensuring the financial security of in-
       surance in the economy still remains be-  (TSB) states that if tax and social security  dividuals and families, but also one that
       low  the  averages  of  developed  countries.   premium incentives are provided to em-  complements  the  social  security  system
       According to the Insurance Association of   ployers  and flexible  coverage models  are  and contributes to channeling long-term
       Türkiye (TSB), implementing the transfor-  introduced, a financial protection shield  savings into the economy.”
       mation steps defined in the position paper   worth TRY 250–300 billion could be cre-
       would make it possible to increase premium   ated under group life insurance policies,  Drawing attention to the fact that Türkiye
       production to the level of 2 percent of GDP   particularly for employees in the lower-  faces significant risks such as demographic
       and double the financial protection provid-  and middle-income segments.  transformation, disaster risk, and increas-
       ed to individuals and households. Doubling                              ing  economic  fluctuations,  Yaşar  noted
       the protection shield is considered highly   Protection for Children’s Future  that the role of life insurance has become
       important in strengthening the resilience   Life  insurance  also  holds  particular  im-  even more important throughout this pro-
       of households and individuals against chal-  portance for children, who account for  cess.
       lenging conditions arising from economic,   approximately 25 percent of Türkiye’s
       social, and natural disaster-related risks.
                                           population. According to 2024 data, more  The position paper underlines that the de-
                                           than 345,000 children face the risk of eco-  velopment of life insurance is not merely
       Product Diversification and Increased   nomic hardship and interruption of their  an area of sectoral growth, but also carries
       Awareness                           education due to the loss of a parent. In  strategic importance in terms of long-term
       The report indicates a significant need for   this context, expanding and promoting ed-  fund accumulation, the deepening of cap-
       transformation, as the current production   ucation insurance products is being recom-  ital markets, and strengthening economic
       structure is largely based on credit-linked   mended. It is stated that if only 5 percent  resilience. The roadmap presented by the
       products, while savings-oriented products   of the child population—approximately 1  Insurance Association of Türkiye (TSB)
       remain  limited.  In  this  context,  the  de-  million children—were insured, additional  aims to enable life insurance to reach
       velopment of savings-oriented products,   financial protection amounting to nearly  broader segments of society and assume a
       the acceleration of digitalization, and the   TRY 4 trillion could be provided.  stronger role within the economy.
       strengthening of alternative distribution
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